Social, Radio &
OOH extra’s
The Massive Range
Renault
Social - Instagram
The Renault Austral is a hybrid made to challenge EVs. Our challenge was to win attention in the ‘exciting’ EV world with a ‘boring’ hybrid. So we focused on the one area that strikes fear into potential EV drivers’ hearts: range. By any standards the Renault Austral’s class-leading 683 mile range is absolutely massive.
And to showcase this we created The Massive Range, a range of supersized petrol station products designed to last as long as the Austral between stops.
Driving Change
Heineken
Social campaign - Facebook
The peer pressure you face to drink on a night out with friends is one of the biggest challenges of never drinking when you drive. Using Facebook and positive peer pressure we created a way to drive change through social media. Pledging to not drink when driving generates a post on your Facebook feed which all your friends can see, ensuring you publicly commit to your duties as a driver. Every like helps drive change and fight negative peer pressure with a positive one.
Wild Lager
Heineken
Social compass + Films
Wild lager is not craft beer. It's not an ordinary lager. It's in a category of its own. A lager like no other. So we made a series of social and radio ads as unexpectedly wild as the beer itself as well as an instagram compass that could help you track it down.
EE Wembley Cup
EE
You tube and instagram
The EE Wembley Cup - Football, but not as you know it. We ripped up the traditional rulebook to bring fans an epic tournament fit for social featuring YouTube's most talked about teams, legends, rising stars and big new twists on old rules.
A 7 Part series saw the teams battle it out in a group stage, before playing out the finals live at Wembley to decide who has the best football team on the internet.
P&O Mini Cruise
P&O Ferries
OOH and social
A short sea cruise with a bit of
Amsterdam in the middle.
